Pizza Shuttle adds Warhol cow to staff
From the Journal Sentinel
Last Updated: Nov. 16, 2000
Warhol to dine by: The newest addition to the Pizza Shuttle restaurant is a cow.
This is not just any cow - it's an Andy Warhol silk screen that the restaurant's co-owner, Mark Gold, bought through an online art auction at Sothebys.com.
"I saw a picture of it in the New York Times and I thought, 'That would be cool for the restaurant,' " Gold said. The bidding started at $3,000 and Gold submitted the winning bid - $3,900 - in the last minutes.
"By the time I paid the commissions and everything it was close to $5,000," Gold added. "It's appraised at $8,000."
The print, simply called "Cow," was made in 1977 for an exhibition at the Seattle Art Museum, Gold said. Warhol used pinks and purples in the print, dedicated the work "To Claire," and signed it.
Gold's original idea was to hang the print near the custard machine. But he was concerned it might be ruined there, so he hung it in the dining room instead.
This isn't the first time Gold and his partner Louis Siecinski have jumped from pizza to the visual arts. Several years ago, they commissioned an artist to paint a copy of a Salvador Dali painting on the southern exterior wall of the East Side building.
In addition to pizza and custard, Pizza Shuttle, at 1827 N. Farwell Ave., offers subs, salads, chicken, seafood and burgers. (414) 289-9784.
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